Tips
Answers for the tech side of running a business.
Websites, email, domains, apps, and what they cost. Each tip opens with the short answer, so you can read one on a break and know what to do next.
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Why is my business email going to spam?
The email settings called SPF, DKIM, and DMARC, what each one does, and how to check that yours are set up.
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Who controls your domain name?
What every owner should know about who holds their domain, and what to check before it becomes urgent.
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Why isn't my business on Google?
Common reasons a small business doesn't show up in search, and what to fix first.
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Should your business have an app?
When a custom app is worth building, and when a website will do the job.
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Why is my website so slow?
The usual causes of a slow site, and what to check first.
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How much does a website cost?
The usual ways to pay for a small business site, and the extra costs to ask about before you sign.
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Custom site or a website builder?
What you get and what you give up with Wix or Squarespace compared to a custom build.
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What your contact page should say
What to put on your contact page so people know how to reach you and what happens after they do.
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How often to update your website
A simple schedule for keeping your site current, and how to tell a cleanup from a full rebuild.
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